In partnership with

Looking for unbiased, fact-based news? Join 1440 today.

Upgrade your news intake with 1440! Dive into a daily newsletter trusted by millions for its comprehensive, 5-minute snapshot of the world's happenings. We navigate through over 100 sources to bring you fact-based news on politics, business, and culture—minus the bias and absolutely free.

Subscribe to 1440 today.

Hello, and welcome to Counselor Weekly! Thanks again for being part of the community!

Here's the short and skinny of today's newsletter:

• Meme of the Week

• Weekly Practice Tip

• Interesting Article

Want to be a really cool person? If you enjoy my weekly newsletter, please share it with your colleagues!

Meme of the Week

This Week’s Practice Management Tip

2025 Business Planning and Goal Setting

As we start a new year, it’s the perfect time to create some business plans and goals for this year. As the quote above says, accountability is focusing on results (yes, real results like money and growth).

Here are some examples of business planning for 2025:

• Services and Operations

  • What are you planning to add/remove to your business structure this year? Maybe adding some insurance panels? Adding some new referral networks? Adding a new certification or treatment modality? Do you need to switch from an LLC to an S-Corp?

• Marketing and Growth Strategy

  • What are your marketing strategies? What is your marketing budget? How do you plan to market online, and in other ways? Do you need to update your website?

• Financial Projections

  • Additional costs this year? Additional revenue streams? Projected profits for 2025?

Here are some examples of some concrete goals:

• Increase active clients by 25%

• Average 27 weekly sessions for the year

• Achieve $200,000 in gross revenue

• Introduce 1 new revenue stream

• Attend 2 conferences

• Earn 1 additional certification

• Increase website traffic by 50%

These are just examples, but take some time to write down your 2025 business plan and some concrete goals. Keep the goals somewhere visible and monitor progress at least once per month.

With no direction, we don’t know where we’re going. Set the expectation, and then it’s time to get to work.

HERE’S TO A PROSPEROUS 2025!

America Has Reached Peak Therapy. Why Is Our Mental Health Getting Worse?

If you haven’t read this article, it’s worth the time.

Are you an LPC Supervisor in Texas? Need your 6 Supervisor Refresher CEs?

You’re in luck! I offer multiple 6 hour courses specifically designed to meet the 6 hour Supervisor CE requirement for Texas LPC Supervisors. In fact, most of my courses also cover topics such as Ethics and Cultural Diversity, so you can get that CE requirement covered at the same time!

Check out my course site HERE!!