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- Counselor Weekly- 09/12/2024
Counselor Weekly- 09/12/2024
Start, Grow, and Market Your Mental Health Practice
Hello, and welcome to Counselor Weekly! Thanks again for being part of the community!
Here's the short and skinny of today's newsletter:
Meme of the Day
Weekly Practice Tip
Interesting Articles
Meme of the Day
This Week’s Practice Management Tip
Get One NEW Referral Source This Week
It’s simple, if you’re looking to build your caseload, focus on obtaining 1 new referral source this week. You may be asking how??
A couple suggestions, but there are many more ways than what I’m listing below:
Reach out to one licensed professional that practices nearby and ask them to coffee. Yes, this is a cold call/email.
Contact a local healthcare provider that specializes in a similar population. For example, if you work with kids, reach out to a nearby pediatrician and schedule a time to swing by their office for a quick meeting and to drop off your referral info.
In a similar fashion as above, contact one local psychiatrist. Request a time to come to their office and meet briefly to provide your referral info. Psychiatrists DON’T DO COUNSELING. They schedule 15 minutes (or less) with each patient, so they need providers to refer to. They tend to have a massive caseload, so a connection with one psychiatrist can yield tons of referrals.
Work on your website: write a blog, update your site, highlight your specialization, or any other way you can think to improve the SEO on your site.
Contact a nearby school counseling department (only if you work with kids). School counselors are constantly needing referral sources.
Contact a nonprofit organization: this could be a local church, or any other organization that could refer potential clients.
The list could go on, but this hopefully gets the wheels turning on ideas of how you can promote your practice and increase referrals.
It’s a step in the right direction…
Since this week’s newsletter has a marketing theme, this article focuses on some additional ideas specific to Gen Z.
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